With her big pop ballads and soulful R&B, Jada has quickly established herself as one of the biggest pop stars on the Danish music scene. With her personal and honest universe that pushes boundaries, genres and trends, she has managed to mesmerise both Danish and international critics, media and, not least, fans.
Jada has become a role model, an inspiration and the voice of an entire generation who can relate to and reflect on her authentic music, honest and uplifting lyrics. When Jada released her debut album ‘I Cry A Lot’ in 2019, Politiken, Gaffa and Soundvenue gave her five stars.
Now, three years and 14 accolades later, Jada has firmly established herself as one of the biggest pop stars on the Danish music scene and at the end of May she shared her second album, titled ‘Elements’, with the world. On the album, Jada takes the listener on an honest journey through a multitude of different emotions, experiences and nuances, which, as the title suggests, are divided into four elements that simultaneously separate and merge: “Fire represents transformation, sexuality, passion and the pain of something having to burn in order for new things to emerge. Air represents shift, surrender, new perspectives. Earth represents grief, one’s roots, and the cycle of life. Water represents pleasure, strength and movement,” Jada explains the significance of the four elements.
Over the summer, Jada has played at the biggest festivals across the country. At Roskilde she took the iconic Orange Stage to great praise from the Danish press. Gaffa and Politken gave the concert 5 stars and BT gave it 6 stars with the headline ‘Historic triumph – Insanely impressive!
Most recently, Jada released the song Saturn Return together with Danish artist MØ.